Assortment reviews
A method built for channel-split ranges
Our flagship Omnichannel Assortment Review follows a fixed sequence so category owners know what arrives each week — and what decisions the final workshop is meant to settle.
Why reviews are sequenced this way
Merchandising teams in Thailand often hold store and online ownership in different rooms. Averaging sell-through hides the SKUs that carry one channel and drain the other. We keep the channels visible side by side until the workshop forces a choice.
The sequence below is the same whether you manage fashion, home, or specialty hardlines — only the category trees and calendars change.
Typical window
Three to five weeks
Shorter when extracts are clean and category trees are already shared. Longer when online and store taxonomies need reconciliation first.
Review sequence
Each step produces a visible artefact the team can challenge before the next one begins.
Scope and data readiness
We agree category coverage, channel definitions, and which sell-through windows matter for the next buy. You leave with a short checklist of extracts and owners.
Channel and assortment mapping
We align SKUs and clusters across store and online labels, then flag gaps where ranges diverge without a stated reason.
Visual narrative drafting
Charts and storyboards show winners, stalls, and markdown pressure by channel — written for trading meetings, not research archives.
Decision workshop and handoff
Category owners lock prioritized moves, assign owners, and receive a written pack for the buying cycle.